THE GUIDE
PUBLICITY FOR MANUFACTURERS & SUPPLIERS
Do-it-yourself in-house – Get better results and
more business!
Virtually anyone in a company of any size can use this
Guide to perform the day-to-day
company publicity effectively and efficiently, without the need to engage
a PR/Advertising agency.
The Guide will tell you how a leading business-to-business
PR/Advertising Agency performs its tasks in an easy-to-read form. Written
by Alan Godfrey, Senior Partner of AGM Publicity, the guide covers:
Tools of the trade – magazines, directories and contacts.
Public Relations – a high cost effective way of handling your image in the
media.
Advertising – how to, where and maximising its effectiveness
Direct Mail – highly effective prospect targetting
Newsletters – start with a blank sheet of paper...
Exhibitions – should you be there and if so how?
Photography – a picture not a snap shot
Graphic Design – makes the visual difference
Print & Production – not such a mystery
| The Guide is just £28.00
inc P&P. Buy it online.... simply click 'BUY NOW' and choose the credit card option! |

